San Antonio Choral Society
Website Design | Brand Updates
project background
The San Antonio Choral Society is a community choir dedicated to fostering joy and passion for choral music through community engagement, musical development and live performances. The Choral Society approached Robot Creative seeking a refreshed digital presence to better reflect their core values and engage deeper with their audience. They wanted a modern, approachable design that would showcase upcoming performances, invite new members and encourage community support while staying true to their vision of a joyful and professional organization.
Logo Update & Brand Elements
While retaining the original logo, Robot Creative introduced complementary patterns, stripe assets and a modern color palette to elevate the brand. These new elements enhance the visual identity, creating a professional, cohesive look that extends across digital and promotional materials.
website development
The site was designed on Squarespace, tailored to meet the Choral Society’s needs for functionality and ease of use. The new site highlights performances with an intuitive events section and integrates tools for ticketing, donations, sponsorships and audition inquiries.
Events and Ticketing
An engaging events section was a core requirement of the new site. A streamlined events section made it simple to highlight upcoming performances, with clear ticketing options and detailed event descriptions. The backend was designed to empower the team to update content and imagery independently, enabling them to keep the site dynamic and engaging without technical barriers.
user experience & brand application
The new design balances professionalism with approachability, aligning with the Choral Society’s welcoming and joyful mission. Updated fonts combine modernity and tradition, while the new color palette adds vibrancy without overwhelming the design. These cohesive elements create a polished and inviting presence that reflects the Choral Society’s personality and values.
“We are thrilled to have a more professional online presence that captures our passion for music and community and welcomes others to join us in song. Throughout the project, the Robot Creative team was flexible, quick to respond to questions and clearly motivated to build the website that is right for us.”
Photography Guidelines
New imagery focuses on intimate moments: choir members connecting during rehearsals, audience interactions and the energy of live performances. These visuals bring the Choral Society’s passion and community focus to life, establishing an emotional connection that resonates with viewers.
website performance
