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Robot Blog - Google Ads Lessons

Six Things You Need to Know Right Now About Google Ads

September 6, 2018

Advertising on Google is Changing. Here’s What You Need To Know. Earlier this summer, Google announced that it was going to consolidate and rebrand its various advertising products. Gone would be Google AdWords and Google DoubleClick. In their place, one unified platform: Google Ads. Given the scope of the advertising behemoth’s current product lineup, the […] Read More

Want Measurable Results on Your Google Ads Campaigns?

Akimbo — Zeroing in on Cost of Acquisition

August 18, 2018

Akimbo Card is a prepaid debit card service developed for family budgeting. When Akimbo came to us, they were looking for strategy and creative that would not only improve app downloads and card activations but also maximize ad spend to the right audiences in order to lower cost of acquisition of new registrants. To solve […] Read More

Questions about WordPress Hosting? We've Got Answers

Where should I host my small business WordPress website?

July 11, 2018

We work with a lot of small and medium-sized businesses on their websites. The most common platform we develop in is WordPress, and we are regularly asked “Do you do hosting?” and “Where should I host the website?” Here are a few of the more common questions and answers around website hosting. Do I need […] Read More

Lead Gen Tools the Flip the Script for B2B

Four Tools to Help Flip the B2B Lead Generation Model

June 4, 2018

In years past, the goal of the digital marketer was to drive web traffic. Prevailing wisdom taught us that an increase in traffic would lead to an increase in the number of contact form submissions. It was a passive strategy at its core: Build a campaign and wait for the leads to come rolling in. […] Read More

mobile first means more in 2018

What It Really Means to Think “Mobile First”

January 5, 2018

How many times have you looked at your phone today? Between quick glances, email, text messages, videos and checking in on social media, by the end of the day, you and every one of your customers spend nearly three and a half hours looking at your phones. [Inc] We all know this shift to mobile […] Read More

water texture digital background blog

Jumping In or Just Dipping Your Toe Into Digital?

November 30, 2017

Are you ready to jump in or still wondering how to get started with digital advertising? Are you trying to evaluate whether it should be a more important focus in your marketing plan? With the incredible amount of data for targeting and reporting ROI, digital advertising is easily scalable to increase sales and generate new […] Read More

Use influencers to increase your digital ROI

Is Influencer Marketing Right for You?

September 21, 2017

How to Find Customers in a Digital World Social media connects the world and has become such a large part of our everyday lives. It only makes sense that it is the first  place people go for recommendations, advice and endorsements. Enter the social media influencer, also known as Bloggers, Vloggers, YouTubers and Instagrammers. With […] Read More

What can you do about Facebook fake news policy

How is Your Brand Adapting to the Latest Facebook “Fake News” Changes?

September 1, 2017

Did you notice a change this month in how your posts look on Facebook? If you typically adjust the copy and images on web links when you post to Facebook, and are noticing those options are no longer there, then you’ve been caught in the crossfire of Facebook’s war on fake news. How it Used […] Read More

Our Ideal Client

What Makes an Ideal Client?

May 25, 2016

We recently did a check in and reset with one of our oldest clients. We wanted to make sure that we were being the best creative partner that we could be, and our amazing client responded by saying that they wanted to be the best customer as well. We valued the discussion that came out […] Read More

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