Ready to Fire Up Your Marketing?
Fractional CMO Services to Get You to the Next Level
What is a Fractional CMO or Outsourced CMO?
CMO stands for Chief Marketing Officer. A fractional CMO or an outsourced CMO is a part time CMO. Small and mid-sized companies who lack marketing expertise on the leadership team may choose to hire a fractional CMO to provide strategy and direction. Fractional CMOs participate in strategic planning sessions and help develop a marketing plan and budget for the organization. Robot Creative’s fractional CMOs have 20+ years of experience and develop dozens of marketing plans each year. Additionally, our CMOs can work with your internal team or our team to implement the marketing plan.
Fractional CMO Services
- Participation in Leadership Planning
- Long-Term Marketing Vision
- Annual Marketing Plan and Budget
- KPIs and Reporting
- Internal Team Development
- Tools and Resources
Benefits of a Fractional CMO
The Marketing Leadership You Have Been Lacking
Our seasoned CMOs have 20+ years of experience in both strategy and execution.
Grow Your Internal Marketing Team
We are not an agency. We are here to help supplement your marketing department while building your internal team, tools and processes.
A Solid Marketing Plan with Repeatable Results
We have written and implemented at least a dozen marketing plans each year for more than 24 years.
Turn Marketing into an Investment in Your Growth
Marketing should not be an expense. It should be an investment with the expectation of results.
HOW DOES IT WORK?
We offer several levels of service to fit your organizations current resources and goals.
FRACTIONAL CMO + YOUR TEAM
For businesses with a small marketing staff that are struggling with a lack of leadership and results. Our seasoned CMOs collaborate with both your leadership team and internal marketing staff to provide strategy, planning, direction, development and reporting.
FRACTIONAL CMO + OUR TEAM
If you don’t have marketing leadership or an internal team, we can provide the leadership and supplement with our experienced team. We staff designers, writers, social and digital strategists, programmers – everything a small business needs to implement a plan.
MONTHLY MARKETING REVIEW
Best for smaller businesses with no internal team. If you need a seasoned marketing executive to work directly with you as the owner or with one of your senior leaders to review monthly reporting, provide guidance and help with vendor management.
Resources
Do you need help with execution?
If you do not have an internal staff or if you have a limited internal staff, we’ve got you covered.
Schedule a Consultation
Learn more about Fractional CMO Services.