A Bakery and Café. The storefront offers a café-like setting with gourmet pastries, home-baked goodies and complimentary coffee. A side room serves as the showroom for wedding cakes. Most of the local competition focuses on wedding and specialty cakes with logos and advertising geared toward the traditional bride (i.e. flowers, lace, latticework and froofy embellishments). The Pastry Garden has an extremely catchy name and a great angle on the competition by inviting clients to stop by on a daily basis for coffee and cinnamon rolls. We decided to play up this angle and try to give them the image of the "Starbucks" of bakeries in San Antonio.

The logo is extremely versatile, working very well in black and white, two color, three color and four color as well as in different arrangements.